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Trends in the world of bars

The coming years are full of changes and innovations in the world of bars. Let's take a look at some of the latest trends and innovations shaping this growing market.

1. Trend of healthy food

With the growing demand for healthy alternatives, value-added health bars are coming to the fore. Companies focus on creating products with pure, natural ingredients, often organic and without artificial additives. Research and development is also aimed at improving the nutritional value of the bars, including their content of protein, fiber and essential nutrients. In our portfolio you can find many bars with vitamins, minerals, even bars with probiotic culture.

2. Growing demand for vegan and vegetarian options

The global trend towards vegetarianism and veganism is also influencing the bar market. Manufacturers are trying to adapt to these trends by offering more plant-based alternatives that are free of animal products and at the same time tasty and nutritious. Vegan bars are becoming a popular choice not only for those who follow a vegan diet, but also for those who want to diversify their menu. We offer you vegan bars in 4 flavors, two of which are even gluten-free.

3. Innovations in flavor combinations

In an effort to appeal to customers with different preferences, manufacturers strive for constant innovation in flavor combinations. We see the arrival of exotic flavors, such as mango and pepper or coconut and chili, in our case, for example, it is a probiotic bar with pineapple flavour. Combinations of sweet and salty are becoming a popular trend, allowing consumers to discover new and interesting tastes.

4. Technological advances in production

Nowadays, technological innovations are also becoming key in the field of bar production. New processes and equipment allow manufacturers to produce bars more efficiently and accurately, resulting in higher product quality and consistency. In addition, technologies are also used to improve packaging and distribution, which ensures the freshness of products and minimizes their ecological footprint.

These trends and innovations clearly show that the bar market is constantly evolving and adapting to changing consumer preferences and needs. With the increase in demand for healthy and personalized options, further growth and innovation in this area can be expected in the coming years. Ultimately, whatever your preference, there is something for everyone in the bar market!



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